IMG_7683.jpg

These images and words provide a small insight into the work that I have done for Benton Performance over the last eighteen months. A full website overhaul with my images and words provided a solid foundation upon which to build, which I duly did. See more at bentonperformance.com.

Nachtgekuhlt (1).jpg
THursday, Feb 28th all day Coffee, donuts and lunch on us 1275 North Lance Lane, Anaheim.png
the city from below.jpg
Winslough Apparel Sale copy.png
b2.jpg
Techs wanted.jpg

The cornerstone of good PR (in my opinion) is maintaining a good human presence and a great way to do this is host an event. During my time at Benton Performance, I was able to spearhead four events: Shamrock and Rollout, the Benton Open House, Nachtgekuhlt and the Benton BBQ. Every event had a different theme, a different flavor, while simultaneously allowing the shop to deepen its footprint in the SoCal Porsche community.

IMG_5802.jpg
IMG_5807.jpg
IMG_5031.jpg
IMG_7804.jpg
IMG_5803.jpg
IMG_5860.jpg
IMG_5857.jpg
IMG_7795.jpg
IMG_7499.jpg
IMG_7472s.jpg
IMG_7521.jpg

Benton Performance has its own unique identity and a great way to cement that is to offer Benton merchandise. To that end, we sell T-shirts, horn buttons and Maxilite wheels, in addition to MOMO products at a new online store. As an aside, it gets rather cold in Anaheim during the winter. After field testing one of their “Trucker” jackets for a few months, I was able to commission a set of jackets for the crew from Levi’s, emblazoned with Benton “B”.

IMG_4738.jpg
IMG_4595.jpg
IMG_4743.jpg

A fun shoot with the shop’s workhorse, a aircooled VW Single Cab truck, at Lower Grand DTLA.

IMG_7658.jpg
IMG_7916.jpg
IMG_7936.jpg

An idea which led to a conversation, which led to this set of images. A morning spent tearing up and down El Mirage dry lakebed in John’s Mein12 was as much fun for him as it was for us.

Sometimes the crazy idea turns into a memory for the ages.

IMG_5512.jpg

After co-ordinating with the Ryans, John was able to take a day off from the shop and appear on a podcast with Jay and Nicole. He has since been back for Round 2!